privacy policy

Privacy Policy 2025 

 

Privacy Policy

Effective Date: 15 July 2025

This Privacy Policy explains how MyGoldForCash Ltd ("we", "us", "our") collects, uses, stores, and shares your personal data when you use our website (the “Site”) or services. This Policy forms part of our commitment to transparency and compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

By accessing or using the Site, you agree to this Policy. If you do not accept any part of it, you should not use the Site.

This Policy applies only to data collected through this website. It does not cover data collected offline or via unrelated third-party services.

 

1. Collection of Personal Data

We collect personally identifiable information (PII) that you voluntarily provide when:

• Requesting a free Gold Selling Pack

• Filling in online forms

• Submitting items for valuation

• Contacting us directly (via email, phone, or post)

This may include:

• Full name

• Postal address

• Email address

• Telephone number

• Payment or bank details (for accepted offers and returns)

Website form data is automatically cleared after 60 days. Transactional records are retained securely for six years, in compliance with financial and legal obligations under UK law.

 

2. Use of Personal Data

We use your information only for purposes necessary to provide and support your transaction. This includes:

• Dispatching a free Gold Selling Pack to your submitted address

• Sending up to three emails and making one follow-up phone call to confirm delivery or assist with questions

• Contacting you upon receipt of your items to provide an offer or arrange a return

• Processing payments for accepted offers

• Inviting you to leave feedback via a trusted review platform such as Trustpilot

We do not use your personal data for unrelated marketing or advertising.

 

3. Data Sharing and Third Parties

We do not sell or rent your personal information to any other organisations.

The only permitted third-party sharing is:

• Your name and email address may be passed to Trustpilot for the sole purpose of collecting a service review

We may also disclose personal data if required to:

1. Comply with applicable laws or law enforcement requests

2. Respond to legal processes such as court orders

3. Prevent fraud or enforce our rights

4. Protect the security or legal interests of our users or the Site

 

4. Legal Basis for Processing

We process your personal data under the following lawful bases, as required by the UK GDPR:

• Consent – when you provide data voluntarily (e.g. requesting a Gold Selling Pack)

• Contractual obligation – to fulfil your transaction

• Legal obligation – to retain financial and tax records

• Legitimate interest – to protect our business from fraud or abuse, and to collect service feedback

You can withdraw your consent at any time by contacting us (see Section 12).

 

5. International Data Transfers

In limited cases, your personal data may be stored or processed outside the UK or European Economic Area (EEA). These jurisdictions may not offer the same level of data protection.

Where data is transferred internationally, we ensure appropriate safeguards are in place, including:

• Standard Contractual Clauses (SCCs)

• Data protection agreements with service providers

• Secure, encrypted systems and processing protocols

By using our Site, you agree to these potential data transfers.

 

6. Anti-Spyware Policy

We take your privacy seriously and operate a strict zero-tolerance policy on spyware.

No MyGoldForCash Ltd employee, contractor, affiliate, or third party is authorised to install or use any form of spyware on our behalf. Spyware is defined as any software that gathers and transmits personal data from a user's device without their knowledge or consent. This includes harvesting email addresses, payment data, or modifying browser/system settings covertly.

We consider spyware use a serious violation of trust and will take disciplinary or legal action against any breach. Cookiesand analytics tools (e.g. Google Analytics) used transparently on our website are not considered spyware under this policy.

 

7. IP Addresses and Technical Data

We may collect your IP address and technical information (such as browser type or device data) when you visit the Site. This helps us:

• Diagnose technical issues

• Improve website performance

• Prevent abuse or fraud

• Compile anonymous usage statistics

This information is not used to identify individuals, unless necessary for legal or security reasons.

 

8. Cookies and Third-Party Tracking

Cookies are small files placed on your device to enhance your experience on our Site.

We use cookies to:

• Remember user preferences

• Improve website speed and performance

• Monitor traffic via Google Analytics

• Serve and track advertising via Google Ads, Bing Ads, and YouTube

Some cookies may be placed by third-party services (e.g. embedded YouTube videos or ad networks). These are governed by their respective privacy policies.

You can manage or delete cookies at any time through your browser settings. For more guidance, visit www.aboutcookies.org.

 

9. Under-18 Policy

Our Site and services are not directed at or intended for anyone under the age of 18. We do not knowingly collect personal data from individuals under 18. If we become aware that such data has been collected, we will delete it immediately.

 

10. Security of Your Data

We take reasonable technical and organisational measures to protect your personal data from loss, misuse, or unauthorised access. However, no online service is completely secure. You acknowledge this risk by using the Site and submitting data.

Our systems include:

• Encrypted communications (e.g. SSL/HTTPS)

• Secure data storage and access controls

• Limited data access for authorised personnel only

 

11. Business Transfers

If MyGoldForCash Ltd is involved in a sale, merger, asset transfer, or other business restructuring, your data may be transferred as part of that transaction. In such cases, we will ensure that any new entity continues to uphold this Privacy Policy or provides equivalent protections.

 

12. Your Rights Under UK GDPR

You have the right to:

• Request access to your personal data

• Correct inaccurate or outdated information

• Request deletion of data (where lawful)

• Restrict or object to processing in certain circumstances

• Withdraw consent at any time

• File a complaint with the Information Commissioner’s Office (ICO) if you believe your data has been mishandled

To exercise your rights or make a request, contact us at:

info@mygoldforcash.com

We aim to respond to all legitimate requests within 30 days.

 

13. Changes to This Policy

We may revise this Privacy Policy at any time. Any changes will be posted on this page with the updated effective date.

You are responsible for reviewing this page periodically. Continued use of the Site after changes have been made indicates your acceptance of the revised terms.

 

14. Contact Us

For any questions about this Privacy Policy or how we use your data, please contact:

info@mygoldforcash.com
MyGoldForCash Ltd
Unit 5, Bedford Road, Petersfield, GU27 3LJ